Mobile Media’s Advertising Capabilities
On April 22nd at the Digital October Center, representatives from the WapStart held their first seminar on the advantages of mobile advertising. The event was aimed at specialists representing digital agencies.
Seminar attendees learned:
- How to convince the clients that their ad campaigns need a mobile component;
- About the size and make-up of the mobile Internet audience, as well as the target demographics that make up its core;
- How mobile advertising looks and works on the Russian-speaking Internet; real-life examples will be given.