i-Comference’13: new tools for digital communications

March 5 – 6, 2013, 10:00 conference


On March 5 and 6, the annual i-Comference event dedicated to methods and tools for communicating online was held at the Digital October center. The key topics were: media consumption in Russia and the rest of the world, ad technologies, mobile platforms, video, crowdfunding and working with communities.

March 6, broadcasts:

Auditorium 1:

Auditoriums 4 and 5:


The communication mechanisms of social networks and mobile platforms, the world of online media, as well as the online video and content ecosystem, were examined in depth at i-Comference.

The conference program comprised three streams:

  • Panel discussions – reports and discussions of recent research into the Russian internet audience, the effectiveness of mobile advertising, e-commerce and video advertising trends.
  • Workshops dedicated to new ad technologies, creating viral videos, managing communities and the reputation of a company.
  • Lectures – special reports from Dmitry Stepanov (Afisha-Rambler), Evgeny Nikolaev (Yandex.Money), Sergei Ryzhikov (1C-Bitrix) and others.

The stream program can be found here.

The results of the “Runet Blog” competition were also announced on March 5. The best “social reporters” in over 20 categories were named following a poll of online users and a specialized jury.

March 5, broadcasts:

Auditorium 1:

Auditoriums 4 and 5:

Press room:

photo gallery

all photos of event


119072, Moscow, Bersenevskaya Naberezhnaya, 6, str.3

+7 (495) 003–16–16
+7 (985) 766–19–25