Greenfield Feedback: Three Rules for Getting Started in E-сommerce
On June 28 the GreenfieldProject team held another Feedback meeting at the Digital October Center. The event focused on the tool set necessary for everyone working or getting ready to work in the e-commerce market.
The first half of the event was dedicated to speeches given by experts.
Ilya Aizen (Flocktory) talked about word of mouth as a measurable tool to increase existing customers’ loyalty and attract new ones.
Nikolay Mikhailovsky (NTR Labs) explained how to influence consumer behavior through understanding purchase cycles and steps.
Alexey Kulichevsky (Oh My Stats) shared his experience with analysis and matrix processing while giving the low-down on where to find good marketing specialists.
The second half of Greenfield Feedback featured presentations of recently opened projects. Participants and lecturers at the event were able to evaluate the potential of those startups, pointing out the weaknesses in their business models and promotion strategies.
Aizen co-founder of Flocktory
Mikhailovsky Founder and CEO of POldo, Co-founder of NTR Lab
Kulichevsky CEO and cofounder of Oh my Stats
Korneev co-founder at GreenfieldProject, Medstart