Digital Silicon-free

Important
November 23, 2012, 10:00 conference

This fall Digital Silicon-free extended its boundaries. This time organizers of digital marketing conference “occupied” all space of Digital October.

As usual, the conference consisted of five sections. V Frucor Beverages Senior Brand Manager Craig Harkness was among the speakers.

Craig Harkness began his career as a brand manager for Tennent’s Lager, one of the largest breweries in his home country of Scotland. He then moved to Australia where he headed the Wrigley’s 5 Gum campaign, which won a golden Effie award. Craig ran a media campaign for X-Men, which was awarded two Canned Lions, as part of his work for 20th Century Fox. He currently works for V Energy drink where he is responsible for encouraging consumers to interact with V Rentals, the brand’s main marketing platform.

The following Russian digital marketing specialists were also made presentations at the event: Kristina Kurs (Unilever), Timur Zulkarnaev (Promsviazbank), Svetlana Beri (Soglasie), Polina Ignateva (Renault), Vladimir Krekoten (Otkritie Brokerage house), Egor Molchanov (Sony Electronics), Aleksandr Snetkov (MegaFon), Denis Marfutin (Ford), Dmitry Khodovets (L’Oreal Russia), Aleksey Savilov (Nokia Russia), Igor Didok (Watsons, Ukraine), Natalya Novoshinskaya (PepsiCo Russia & Wimm-Bill-Dann), Irina Tseplinskaia (Eldorado), Yana Mazurova (Svyaznoy Bank).

Digital marketing lectures and master classes from leading companies were held around Digital October on the day of the event:

  • CPA Network talked about new brand promotion technologies and models, as well as ad distribution.
  • The Association of interactive agencies has invited leading Russian companies to share their marketing experience.
  • The Association of Russian Digital Producers informed guests about new trends in site development, mobile and social networking apps.
  • Leading Russian Art Directors showed interesting projects and creative solutions to participants of Digital without silicon.

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photo gallery

all photos of event

contacts

119072, Moscow, Bersenevskaya Naberezhnaya, 6, str.3

+7 (499) 963–31–10
+7 (985) 766–19–25
do@digitaloctober.com