Dan Serfaty. Digital career lift

Important
July 4, 2012, 20:00 lecture

live

On July 4 as a part of Knowledge Stream project Digital October center hosted a lecture by Dan Serfaty, the founder and CEO of the professional social network Viadeo.com.

In 2004 Dan Serfaty together with his partners founded Viadeo.com service. This social network was created for placement of personal information and maintaining of professional contacts with colleagues, business partners or with the people from another spheres of activities but who you are interested in. Even if you don’t place information in this social network that you are looking for job, recruiters still could view the information about you in your profile and offer you a good position on favorable terms. Since its creation, the portal has been expanding rapidly and today more than 45 millions people have accounts at Viadeo.

Professional social networks change the ways of sales at the labor market. The rules of online-marketing significantly change both job search and hiring. On the one hand, anyone become aware of the information about the company, its distinctive features and problems. On the other, potential employee’s experience, background and value are expected basing on his social profile and links.

Mr. Serfaty predicts that the beginning of talents war era with the rules of the game to become transparent to anyone. Profile at professional social network provides equal opportunities for career progress for anyone, reducing the impact of “smoking room” as an effective career lift.

This also changes the work of companies’ HR-departments. Recruiters not only deal with direct hiring, but also get new responsibilities, that is to keep companies profile at social network, involve employees in the process of sharing of positive information about the company, to maintain backup and to response at negative references. This is the game with no losers: companies acquire loyal valuable employees and persons get their chances to get a job of which they dream, not a pig in a poke on the qualifying period. Dan Serfaty told guests if it is really so and is it possible.

After the lecture by Dan Serfaty, discussion with representatives of Russian HR-companies took place. They talked about such approaches to employment and are they applicable in Russia.

speakers

100000000000002984577477 show Andrey
Andreev
Digital October PR and Marketing Communications Director
100000000000003752580760 show Alexander
Blanc
Harvard Club of Russia Vice-President
100000000000002067218267 show Alyona
Vladimirskaya
Pruffi.ru founder
100000000000002795892951 show Olesya
Kascheevа
Ostrovok.ru Head of HR
100000000000000585489787 show David
Shostak
Vigoda.ru Founder and President

photo gallery

all photos of event

General partner

Rostelecom

Intellectual partner

Russian Venture Company

Radio partner

Kommersant FM

Language partner

LinguaLeo

Desire accomplishment partner

YouDo

Media partners

T3
BrainOn
Hard / Magazine
StartupPoint
StartupAfisha
Look at me
Respublica
Institute of Open Business Education and Design
Slon.ru
artplay
Moskva.fm
Changellenge
Moscow Business School
Frukt
HeadHunter
Timeout
Chaskor (Private Correspondent)
Moscow24
COSSA
S&T RF
SuperJob
FLACON
HR Management Magazine
Theory&Practice
Viadeo
GreenfieldProject
Хакер.ru

contacts

119072, Moscow, Bersenevskaya Naberezhnaya, 6, str.3

+7 (499) 963–31–10
+7 (985) 766–19–25
do@digitaloctober.com