Chain Reaction. Electronic commerce

September 13, 2012, 18:30 seminar


On September 13 at Digital October, a new season of events from the Chain Reaction series commenced! This time, we invited startups in the area of electronic commerce to participate.

Chain Reaction is the possibility of:

• refining and rehearsing your 10-minute presentation with specialists from PwC and Digital October;
• presenting your project on a large stage in front of an audience of 120 people consistingпре of specialists in the area of information technologies, finance, and marketing;
• receiving feedback from experts who have a great experience in the area of creating internet stores, as well as in the sphere of promoting and financing internet projects;
• hearing useful advice from practitioners who like you are developing their companies and are ready to share their experience and the successful tactics that they have discovered;
• obtaining a presentation with basic recommendations from the event, as well as a video recording of your appearance;
• seeing your companу in a report on the website (over 25 thousand people have already read the report of the first CR).

We selected three projects on the subject of electronic commerce for participation in Chain Reaction. The discussion of them was split into three parts: product functionality and that of its competitors, business models and product finances, and marketing and channels of promotion. Commentary was given on each subject both by experts and by the audience in the hall and that online through a video broadcast on the Digital October website and the Twitter hashtag #inchain.

photo gallery

all photos of event


Russian Venture Company
Moscow Department of Science, Industrial Policy, and Entrepreneurship
Moscow Seed Fund
Bricolage Seed Foundation

Media partner


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