{Digital_day }Atlant-M

November 24, 2011, 11:00 press conference

On November 24th, Digital October hosted a press conference called {Digital_day}Atlant-M, on the web developments of international automotive holding Atlant-M. At the press breakfast, three new Internet projects were presented and the holding’s staff delivered speeches.

The speakers included: Sergei Savitsky, CEO of Atlant-M; Alexei Lazarev, Deputy Development Director at Atlant-M; Dmitry Varekhov, Head of Marketing at Atlant-M Bazhova; Evgeny Smirnov, Director of the Brand and Communications Department at Atlant-M; and Leonid Alexandrov, Web Project Manager for Atlant-M in Russia. The moderator will be Dmitry Maksyuta, Brand Manager for Atlant-M in Russia.

Presentation topics:

  • Atlant-M’s development strategy on the Internet;
  • The corporate blog: how to increase employee involvement by 25% for just $100;
  • The innovative website for VW Atlant-M Bazhova: how can you make your site distinctive from other auto centers while meeting strict standards?


10:30 AM-11:00 AM – Press accreditation, coffee break #1
11:00 AM-12:30 PM – Presentations
12:30 PM-1:00 PM – Questions, discussion
1:00 PM-1:30 PM – Coffee break #2

If you would like to learn more about the conference, program, and speakers, please write to dmaksyuta@atlant-m.ru.


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